Lauren A. Jeffery & Associates Ltd. (collectively, “we”, “our”, “Corporation” or “us”) treats your personal information (“Personal Information”) with respect and in accordance with this Privacy Policy and applicable laws. Here you will learn how we collect, use, store, and retain your Personal Information when you purchase any physical or virtual goods/materials (the “Goods”) from us or subscribe for or otherwise access certain videos, tools, and/or questionnaires that we have developed or submit user content through such tools, questionnaires, or by filling out forms, (the “Services”) or use, visit or access our website and/or our social media pages (including https://point-shift.ca/) (the “Sites”).
By purchasing or using the Goods or Services, visiting or interacting with our Sites or contacting us for customer support (i.e. by email, phone, filling out forms or otherwise), you agree to the terms of this Privacy Policy and consent to the policies and practices described herein for the collection, use or disclosure of your Personal Information.
What is Personal Information
Personal Information is any information that identifies you, or by which your identity could be deduced. This may include information such as your address, phone number, email address, payment details (for example, your credit card information), transaction history and any other information you provide us with.
What Personal Information Do We Collect and Why Do We Collect It?
We collect and store any Personal Information that you provide us when you interact with our Sites, use/purchase our Goods or Services or contact us. When you visit our Sites or use/purchase our Goods or Services, we may automatically collect certain kinds of user information, such as IP addresses, browser and device types, and which pages or content you access. This information may be associated with you and used to deliver our Goods or Services and provide technical troubleshooting. Certain parts of our Sites use cookies, some of which may contain your Personal Information, to enable our systems to recognize your browser and to provide convenience and other features, such as, identifying areas of our Sites which you visited, personalizing content, collecting analytics, providing targeted marketing to you, recognizing you as an existing customer or previous visitor. By agreeing to our use of cookies, you are giving us, and third parties we partner with, permission to place, store, and access certain cookies on your computer.
We use your Personal Information to: (a) provide our Goods or Services to you; (b) communicate with you from time to time via email; (c) improve and optimize our Sites (for example, by generating analytics about how visitors browse and interact with the Sites, and to assess the success of our marketing and advertising campaigns); (d) include you in any direct marketing activities (only after obtaining your express consent if done electronically); and (e) other business purposes.
When you make a payment to us, we use third-party services to process payments and do not have access to your payment information. The third-party services will be responsible for securely managing your personal and financial data in accordance with payment card industry data security standards (also known as PCI DSS).
We may also use a technology called web beacons to collect general information about your use of our website and your interaction with our special promotions or newsletters. The information we collect by web beacons allows us to statistically monitor the number of people who open our emails. Web beacons also help us to understand the behavior of our customers, members, and visitors.
Sharing Personal Information
By consenting to this Privacy Policy, your Personal Information will be accessed and shared in the following ways:
a) Processing, monitoring, verifying or reimbursing claims for payment;
b) Anonymizing or de-identifying the information
c) by internal employees or independent contractors of the Corporation in order to deliver, audit, and improve and respond to inquiries related to our Sites, Goods or Services;
d) by internal employees or independent contractors of the Corporation in order to confirm or fulfil any purchases, understand our customer demographics and preferences, and communicate with you;
e) by third party companies that we share information with, including ad networks, often in combination with their existing information, to provide you with more relevant advertising, and to help us and third parties do the same;
f) As otherwise consented to by the individual;
g) by third party service providers to provide certain services, such as processing payment card information, videoconferencing, scheduling, web hosting, and email service providers; and
h) When we are required, authorized or permitted by law to do so.
You acknowledge that where Personal Information is shared with a third-party, the security of such shared information depends on the practices of these third parties and other factors beyond the Corporation’s control.
We may sell data which has been aggregated or otherwise de-identified and which does not contain your Personal Information.
We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights, subject to applicable laws.
Behavioral Advertising
Your Personal Information may be used by us or our service providers to provide you with targeted advertisements or marketing communications which may be of interest to you. For example, we may use Google AdWords remarketing to market our site across the web. We place a cookie on a browser and then a 3rd party (Google) reads these cookies and may serve an ad on a 3rd party site. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of certain targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of certain services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
How Long Do We Keep Your Information?
We retain your Personal Information as long as required to provide our Goods or Services, or as long as required for the Corporation to fulfill our business requirements, agreements, contracts, and legal obligations.
We take measures to keep all information accurate, current, and complete. If you wish to update, correct, review, or validate any Personal Information, please contact us using the contact details provided below. Upon request for access, you will be given access to your Personal Information within a reasonable time. The Corporation may charge an administrative fee in connection with any access requests. Certain access requests may be limited for legal, security, business reasons, and reasons related to prohibitive cost.
How Do We Get Your Consent?
We do not collect, use or disclose your Personal Information without your consent except where required by law. Consent may be provided in writing or orally or may be implied through your conduct with us.
Consent may be withdrawn at any time, subject to legal or contractual restrictions and reasonable notice.
How Do We Keep Your Information Safe?
The Corporation takes reasonable precautions to protect your Personal Information from loss, theft, unauthorized access, disclosure, copying, use or modification. Among the steps taken to protect your information are: (a) premises security; (b) internal password and security policies; and (c) the use of certain software designed to enhance data security and confidentiality. Note that e-mail is not a 100% secure medium, and you should be aware of this when sending any information to us. You are also responsible for keeping your devices secure, to prevent unauthorized use and access to your Personal Information.
What If We Change Our Privacy Policy?
We may change our Privacy Policy from time to time. It is your responsibility to review the Privacy Policy for any changes. You understand and agree that your use of the Sites or further purchase or continued use of Goods or Services constitutes your agreement to the revisions.
Note that our website may contain links to other websites, which are not governed by this Privacy Policy.
Complaints
You may address any complaints or challenges related to this privacy policy by emailing us. We will acknowledge receipt of your complaint and investigate all matters we are informed about promptly and take action if necessary and justified.
You also have the right to complain to the Information and Privacy Commissioner of Ontario if you have concerns about our privacy practices or how your personal health information has been handled.
Do You Have Any Other Questions?
Please contact us if you have any questions or requests.
Contact Email: info@point-shift.ca